Home Main - Institute of Virtual

Women's History Month Episode
Leaders in their own right, we invited two amazing women - Liz King Caruso & Dana Pake to join us for a chat on how women #eventprofs are helping the industry pave the way for everyone in navigating our ever evolving industry and share their perspective on virtual, hybrid and events in general.

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Our goal is to bridge the traditional with the virtual; linking meeting planners and marketers to platforms and interactive technologies.

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Featured Events

Pivoting & Reinventing in the Age of Virtual

With 20 years of event planning, marketing and production experience - we asked Erica Maurer of EMRG Media on how they reinvented their events to go virtual. Erica is also the event producer of "The Event Plan

May 20

MozCon Virtual

By popular demand, MozCon once again is coming to a computer screen near you! Join Ringmaster Roger under the big top for insights and tactical presentations from industry leaders in SEO, search marketing, mob

Jul 12

DigiMarCon America 2021

DigiMarCon America 2021 showcases the most audacious and thought provoking speakers in the digital marketing industry, providing attendees with emerging strategies, the latest innovative technologies, best pra

Jul 21

On Virtual Events – “There is no muscle memory here.”

“Engagement, engagement, engagement – that’s key”

“We Need To Get Better Advocating For Our Industry”

“Experience is the True Attraction”

Lunch n' Learn Episode: Associations in a Virtual Event Landscape

We wanted to shed light on how the association sector adapted to the new normal and pivoted to virtual. Watch this great conversation with Nicole Bowman of IAEE and Phelps Hope of Kellen

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Our News

07 May 2021

“A simple but well done event will always beat out a overcomplicated, multi-layer event that’s not executed properly”

We asked live event expert and Viewstub's CXO - Dylan Shinholser about his views on virtual and hybrid events. 1.) What's your favorite part of virtual events? My favorite part about virtual events is simply the reach. In person events...

14 April 2021

“Think about everything in-frame and less about the tool you are using…”

We asked Alysha Parker - an experienced events producer of different formats - conferences, tradeshows, social events, meetings, field, and virtual events on her thoughts about the continuously evolving world of virtual events. 1.) What's your favorite part of virtual...

01 March 2021

I think everyone should start mapping out their attendees desires in advance

Carrie is an events strategist for over 15 years in industries including association markets, military installations, medical, and corporate entities. She also Co-founded the Association for Women in Events, an inclusive community that elevates women in business. 1.) What's your...

01 March 2021

“Virtual has really pulled back the curtain on how to value for our time and expertise”

Tacy has has been in the events industry for over twenty years, and serves on the board of the Texas Live Events Coalition. The Co-Owner and Vice-President of Meritage Events shared her thoughts about virtual events through our Take 5...